Farah is the founder, principal and Creative Director at collaborative graphic design studio House9. Farah shares her studio's creative process when working with clients, and for audiences, who belong to communities they don't belong to. She discusses approaches to collaboration, knowledge sharing, developing mutual trust and her studio's work for Indigenous audiences aimed at uncovering new design possibilities to best serve their needs.
This video is part of the series Changing Mindsets, featuring interviews that inspired the writing of the guide In Perspective: A Practical Approach Using Intentional Conversation to Enhance Underrecognized Perspectives in Design designed by Six Cinquième, and Never Was Average.
This project was supported by the Ministère de la Culture et des Communications du Québec, under the Entente sur le développement culturel de Montréal between the City of Montréal and the Government of Québec.
The capsules were filmed at the Canadian Centre for Architecture.
Video production credits
Never Was Average, Production
Six Cinquième, Motion design
Harry julmice, Executive Producer
Jasmine Belemhaidi, Production Coordinator
Joanna Chevalier, Director
Fedya Vinkovetsky, Director of Photography & Editor
Anthony Liscio, 1st AC
Jean-Philippe Emile, Gaffer
Ramzi Madi, Sound Tech
Ornella Salnot, Production assistant
Abel Habtezion, On set photographer
Phet Pathammavong, BTS videographer