Le taxi prend ses aires!

Ideas Competition

October 18, 2010
SensidStudio and Geneviève Trudel

SensidStudio and Geneviève Trudel


Prix du public (people’s choice) and Coup de coeur de l'industrie (favourite design among the taxi industry): Folium

Members of the public and taxi drivers were asked to express themselves by voting for their favourite concept among the five winning proposals. Participants were automatically entered in a draw for a chance to win one of two romantic getaway packages at the Place d’Armes Hôtel & Suites, worth $500, or one of four Nature Museums family passes worth $81. Nearly 3,000 votes were submitted from July 5 to August 30.

Both the public and the taxi industry were attracted by the Folium proposal developed by industrial designers Geneviève Trudel, Thomas-Éric Béliveau and Philipp Schaake. Their concept integrates various functions in relatively simple fixtures: an iconic beacon column, roof, folding seat, display panel, lighting, markers, interfaces, etc. The jury members found their integration of the call buttons for various needs to be astute. They also noted the concept's intelligence and its strong signal as a distinctive urban fixture easily identifiable by taxi users, whether local residents or people visiting the city.

The public vote was organized in partnership with 98,5FM, Métro newspaper and the Place d'Armes Hôtel & Suites.

Download the project's boards